Services By Apostrophe

DOING GOOD WORK 
FOR GOOD PEOPLE.

Engaging, Accessible & Inclusive Communications

DESIGNED FOR IMPACT

STRATEGIC COMMUNICATIONS PLANNING

Impactful communications begins with clear planning, strong objectives, sound strategy, and a timeline of audience-centric tactics. Apostrophe works with you to design communications plans and campaigns that move hearts and minds while achieving core objectives, timelines and budget requirements.

COMMUNITY ENGAGEMENT

Inclusive, accessible conversations with communities that reflect your audience base means we’ll gain unique insights and perspectives that will inform your custom communications strategy and plan.

WRITING & STORYTELLING

Get creative, accurate, and audience-centric prose. Apostrophe’s talented team can write web copy, social media captions, press releases, strategic messaging, community reports, audits, plain language, speeches, and presentation decks.

FACILITATION & TRAINING

We lean into our years of experience in academia and facilitation to design sessions that are engaging, respectful, and inclusive, with key outcomes top of mind. From public speaking training to strategic planning, we have a deep well of experience to help bring teams together to achieve project objectives.

CAMPAIGN STRATEGY & IMPLEMENTATION

We design and deliver campaigns that wake up stakeholders to our client’s most pressing issues, and capture media attention. We also work hard to ensure campaigns meet budget and timeline needs.

MESSAGE DEVELOPMENT

Get compelling, consistent, and creative messaging that ensures you stand out and achieve your business and communications goals. We talk to boards and leadership teams, but also to staff, clients, peer organizations, and community partners. This facilitated process culminates in key messaging your entire organization can use to take audiences on a journey from awareness to action.

READER-CENTRED INFORMATION DESIGN

We make sure that your downloadable content is usable to all by implementing plain language in an engaging and accessible format. Through this service, we guarantee that your refreshed documents will follow organizational branding and graphic design standards for all visual and content aspects.

Create change
with Apostrophe

Our Valued Client Partners

At Apostrophe, we acknowledge that we live, work and play on the traditional, ancestral and unceded territory of the Coast Salish peoples including the Sḵwx̱wú7mesh (Squamish), Stó:lō and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) and xʷməθkʷəy̓əm (Musqueam) Nations. We acknowledge the Métis, Inuit and Urban Indigenous peoples who live on these lands.

Apostrophe’s Tailored Approach

Strategic communications through the lens of accessibility, kindness, respect and diversity

Your communications needs – and those of your audiences – are diverse and unique. At Apostrophe, we embrace these differences as opportunities to create customized strategic plans and high-impact communications deliverables.

  • Apostrophe ensures every perspective is seen, heard and included in our final recommendations and deliverables.

  • Impactful communications strategy doesn’t start or stop with words on a page: We deliver communications that match your language and medium preferences, including audio, visual, tactile and interactive considerations.

  • Get carefully considered communications recommendations and advice you can trust, based on our deep experience and passion for respect, kindness, honesty, inclusivity and transparency.

  • Apostrophe chooses to partner with organizations and businesses that share our vision for clear, accessible and inclusive communications. This passion forms the foundation for healthy partnerships and positive change.

  • When you work with Apostrophe, you are a respected partner. We approach every project, from speech-writing to full communications planning, with excitement and focus so we can create positive change - together.

Note For Note, Apostrophe Communicates For Good

  • "Marsha possesses the otherworldly talent of asking the right question at the right time. With precision and poise, Marsha's team endeavours alongside its client partners toward a clearer, more empowered framework from which to grow organically onward. Working with Apostrophe is a gift to any organization looking for a meaningful way to clear its throat and stand tall. Note for note, Apostrophe truly does communicate for good."

    Parker McLean, Creative Director, Harc Creative

  • "Marsha is flexible and responsive. She has consistently delivered high quality work on time or early and she has handled tough issues with grace. As a consultant Marsha has demonstrated her adaptability, thoroughness, and thoughtful facilitation. Marsha’s communication style with stakeholders including the people we support with developmental disabilities, staff members, board members and partners is exceptional."

    Anita Sihota, CEO, Delta Community Living Society

  • “Our organization has been working with Apostrophe for more than a year now. Marsha has been so easy to work with; I appreciate her big picture thinking, creativeness, and her ability to put an action plan together that keeps us on track with our goals. Marsha really listens and understands the work our organization does and has been an absolute pleasure to work with."

    Shannon Crofton, CEO, Richmond Society for Community Living

  • "Working with Apostrophe in a group facilitation for our Strategic Plan was a great experience. They created an environment where people felt comfortable to share ideas and be passionate. The day was effective and very efficient. Not an easy task for 10 people in a room together all day.”

    Peter Stone, Director of Human Resources and Quality Assurance, Community Ventures Society

  • "I’ve had the pleasure of working with Apostrophe on three recent projects: strategic planning, stakeholder engagement and facilitation for team building. Marsha is an excellent communicator who is passionate about her work with organizations, individuals and teams. I look forward to working with her again."

    Dawn McKenna , Executive Director Children's Hearing & Speech Centre of BC

  • "Our organization recently hired Apostrophe to support our communications strategy and messaging. The services offered by our organization are diverse and complex, which can feel overwhelming to explain in community. Apostrophe worked with us to develop an amazing blend of overarching key messages but also personalized messaging and storytelling for each board member. Our work with Apostrophe added enormous value for each of us personally and the organizations. I recommend them wholeheartedly if you are looking to refine your communications for good."

    Sara Forte, Board President, Sources

LET’S DO GOOD
TOGETHER